Architectural film


Early 20th-Century Building Rehabilitation


An architectural film exploring the transformation of an early 20th-century structure through contemporary intervention.

Moving between physical space and digital reconstruction, the film reflects on continuity, absence and renewal.

Light, sound and sequence are used to reveal the latent character of the building rather than simply describe it.



Before & After

Elegant curved wooden staircase with ornate black iron balusters and polished handrail in a historic building interior.
Elegant wooden staircase with dark painted walls and white trim showcases curved handrails and classic colonial architecture.

This project consists of an architectural film developed to present the rehabilitation proposal of an early 20th-century building, redesigned by the awarded architect Vasco Valsassina.


The film was conceived as a spatial narrative, articulating the historical character of the existing structure with the contemporary intervention. Through a combination of real footage and three-dimensional visualization, the project establishes a dialogue between past and present, emphasizing material continuity, proportion and architectural rhythm.


Parallel Studios was responsible for the original concept, script development and narrative structure, as well as 3D styling and visualization. The integration of a cellist filmed in chroma key and composited within the digital environment introduced a performative layer, reinforcing the atmospheric reading of the space. Voiceover and sound design were developed to support the architectural sequence without imposing external dramatization.

Modern dining room interior with pendant lights, gray chairs, and wooden floors showcasing different angles and views.

3D Animation — Vehicle Lift System Integration

Cellist filmed in chroma key for integration into 3D visualizati

Technical Information


  • Concept development and narrative direction
  • Scriptwriting and copy development
  • 3D styling and spatial visualization
  • 3D motion animation
  • Live-action architectural filming
  • Chroma key filming of cellist for 3D compositing
  • Voiceover recording and integration
  • Sound design and audio synchronization
  • Final editing and post-production


Architecture office:

Frederico Valsassina Arquitectos